Listeners and viewers are regularly invited to telephone for fact-sheets, further information, advice, and merchandise. They’re also often signposted to web sites associated with specific programmes. Broadcasters need to ensure that all such programme support features are fully accessible to disabled people.
If you’re promoting a telephone number, then highlight any fax and text-phone numbers for people with communication difficulties, or sensory impairments. You should offer support materials in alternative formats (such as audiotapes, or electronic or large print versions of any leaflets or literature). You don’t have to provide exactly the format requested. For example, a visually impaired listener might request a fact-sheet in Braille, but on discussion the listener might agree that an audiotape would be a reasonable alternative, or a computer disc that they can put into their own computer, which will be read by voice-recognition software.